Does your personal branding include being helpful in your community?

by David Salcido

Personal branding is all about creating more value for your most important product, YOU! Okay, let's start branding YOU. All respected brands have one thing in common, TRUST. They are trusted as authoritative, tops in their field and helpful to the masses. So let's do the same with you. Let's get those around you to trust you. 

Here's a good way to start. When you go to work today, look for that one associate that never gets the attention they deserve; maybe even someone who is generally ostracized from other co-workers. Now, do just the opposite. Go to that person. Say "Hi". Ask them how their day is going. Do it sincerely. Not in a fake way. Mean it. 

Offer to help them finish a project they may be working on. Then, finally, invite them to join you for lunch. If they say "yes", PAY! You will not only gain another trusted friend, but you may just start a snowball of friendship within your workplace. And your associates will remember who started it. 

Have a wonderful day!

Branding yourself and you business the right way requires you to do the following:

1.Get listed in all search engine directories

2. Get noticed by creating unique authoritative content for websites and social media platforms

3. Get engaged in social forums like Google Plus, Youtube, Facebook, Twitter and LinkedIn

4. Get authority- get on page 1 of Google and be recognized as the author with the highest respect and authority in your niche. 

You will then be branded as the expert in your field!

Building your personal brand | Help someone be better | David Salcido Consulting